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<\/a>Commenting on the award, Jeff Goodby credited GS&P\u2019s staff and culture, \u00abThe people who have gone through GS&P have changed our industry more than Rich or I could ever have on our own. A spirit of humanity and forgiveness has made this place a launching pad for things never done before, over and over, always with new people. We are proud of the ideas we\u2019ve incubated, the friendships that have been formed, the clients met and the families that have been made possible by 35 years of this stuff.\u201d<\/p>\n
\u201cThis is an amazing honor,\u201d Rich Silverstein added. \u201cWhat makes Jeff and me most proud is that we\u2019ve provided a respectful space for so many talented people to make intelligent work, raise families and have fun all at the same time.\u201d<\/p>\n
From journalism to advertising with\u00a0 first Cannes Lion in 2003 with Happy Ending<\/strong><\/span><\/p>\n Jeff Goodby and Rich Silverstein started their careers in journalism, Jeff as a reporter and illustrator at The Boston Herald American, Time Magazine, and Mother Jones, and Rich as an art director in the heyday of Rolling Stone Magazine.<\/p>\n After meeting at Ogilvy & Mather under Hal Riney, they started GS&P with Andy Berlin in 1983 and won their first Cannes Lion in 2003 for their Happy Ending campaign for the Mill Valley Film Festival. The campaign got a Bronze Lion in the Entertainment & Leisure Category.<\/p>\n Since then this agency headquartered in San Francisco has succeed in hunting Lions accross all metals and categories, encompassing an unprecedented variety of styles. Campaigns included: \u2018Got Milk?\u2019, the Budweiser lizards, \u2018Invent\u2019 for Hewlett-Packard, the E*Trade chimpanzee, Polaroid\u2019s \u2018See What Develop\u2019, NBA\u2019s \u2018I love this game\u2019, \u2018Skateboarding\u2019 for Nike and campaigns for Sega Games.<\/p>\n Since 2000, the agency has excelled at creating work that transcends media. Most recently GS&P received Gold Lions for \u2018I am a Witness\u2019 (the first emoji for a social cause), the \u2018Dreams of Dali\u2019 VR experience, Chevrolet\u2019s Sonic Launch with OKGO, and Cheetos Museum.<\/p>\n In 2005 Jeff Goodby was Jury President of the Titanium Lions Jury, he presided over the Film, Press & Outdoor Lions Jury in 2002 and served on the Film Lions Jury in 1993. In 2009 Rich Silverstein served on the Titanium and Integrated Lions Jury.<\/p>\n On the business side of the industry Goodby Silverstein & Partners is one of those visionary full-service advertising agencies that have managed to diversify their wide range of expertise, including creative, design, brand strategy, research and analytics, communication\/media strategy, and production (digital, broadcast, print and experiential).<\/p>\n The agency lanched their in-house production studio, eLevel and an in-house development team, the BETA Group, thagt codes, develops apps, builds digital experiences, prototypes products\/experiences and designs information architecture.<\/p>\n Jeff Goodby and Rich Silverstein join a fierce creative St. Mark Lion herd<\/span><\/strong><\/p>\n \u201cThe Lion of St. Mark is a special award that honours those who have made a significant and outstanding contribution to creativity in advertising and communications over a lifelong career. Jeff and Rich have had such a profound influence, not only through their much celebrated and creatively ground-breaking work but also by inspiring others to create great work too. Their legacy is truly remarkable, and we\u2019re delighted to celebrate and reward them for their achievements,\u201d\u00a0said\u00a0Philip Thomas,\u00a0Chairman of Cannes Lions.<\/p>\n Leaving aside the Pandey brothers, previous Lion of St. Mark winners have been: 2017: David Droga, founder and Creative Chairman, Droga5 (2017); Marcello Serpa, former Partner, AlmapBBDO (2016); Bob Greenberg, Founder, Chairman and CEO, R\/GA (2015); Joe Pytka, Director, PYTKA (2014); Lee Clow, Chairman, TBWA\\Media Arts Lab, Director of Media Arts, TBWA\\Worldwide (2013); Dan Wieden, Co-Founder and Global Executive Creative Director, Wieden+Kennedy (2012); Sir John Hegarty, Worldwide Creative Director, Founder, BBH (2011).<\/p>\n Image over the headline.-<\/strong> Jeff Goodby and Rich Silverstein (co founders of Goodby Silverstein and Partners).\u00a0\u00a0\u00a9 Goodby Silverstein & Partners.<\/span><\/p>\n Related Eastwind Marketing links<\/span>: The Witness Emoji, revamped for the month against bullying 2016<\/a><\/span><\/p>\n David Droga, Lion of St. Mark at Cannes Lions 2017<\/a><\/span><\/p>\n Marcello Serpa, the Lion of St. Mark 2016 Dali Lives – The Master of Surrealism is Back (Dali Museum April 2019)<\/span> Dali Lives \u2013 Art Meets Artificial Intelligence<\/a><\/span><\/p>\n Dreams of Dali: 360\u00ba Video (for the Dali Museum at St. Petersburg- Florida- Interactive video experience) -2016-<\/a><\/span><\/p>\n Dreams of Dal\u00ed: a virtual reality experience<\/a><\/span><\/p>\n #SquareShakes for SONIC drive in<\/a><\/span><\/p>\n Got Milk?<\/a><\/span><\/p>\n Budweiser Lizards<\/a><\/span><\/p>\n Budweiser Lizards: Those Frogs Are Gonna Pay<\/a><\/span><\/p>\n Budweiser Lizards: Family Tradition<\/a><\/span><\/p>\n Budweiser Lizzards: You\u2019re One Sick Lizard<\/a><\/span><\/p>\n E*Trade chimpanzee<\/a><\/span><\/p>\n Hewlett-Packard invent commercial<\/a><\/span><\/p>\n Marmot – Fall in Love 2016 spot from the \u00abLove Outside campaign\u00bb<\/a><\/span><\/p>\n Most engaging superbowl ad 2016 along with Doritos \u00abUltrasound\u00bb campaign- This spot was the first Superbowl commercial of this brand<\/span><\/p>\n Fart Code by GS&P BETA Group<\/span> Find more works at Goodby Silverstein & Partners website and Goodby Silverstein & partners You Tube channel,<\/span> click here<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":" The Cannes Lions International Festival of Creativity has today announced that Jeff Goodby and Rich Silverstein, founders of Goodby Silverstein & Partners, will be honoured with the Lion of St. Mark Award at the 2019 Festival. This is the second time that this award, recongnising the outstanding contribution to the creative industry, is bestowed to …<\/p>\n<\/a><\/a><\/a><\/a>
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\nPiyush Pandey to take on as Ogilvy\u2019s Worldwide Chief Creative Officer next Januar<\/a>y
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\nBob Greenberg, Founder, Chairman and CEO of R\/GA, Lion of Saint Marc 2015 (old platform)
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\nLee Clow to be presented The Lion of St. Mark at Cannes Lions 2013 (old platform)
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\nDan Wieden, Lion of St. Mark and 19% more entries at Cannes Lions 2012 (old platform)
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\nRelated External links<\/span>:<\/strong><\/span><\/p>\n
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\nVisitors to the Museum have the opportunity to learn more about Dal\u00ed\u2019s life and work from the person who knew him best: the artist himself. Using an artificial intelligence (AI)-based face-swap technique, known as \u201cdeepfake\u201d in the technical community, the new \u201cDal\u00ed Lives\u201d experience employs machine learning to put a likeness of Dal\u00ed\u2019s face on a target actor, resulting in an uncanny resurrection of the moustacheod master. When the experience opens, visitors will for the first time be able to interact with an engaging life-like Salvador Dal\u00ed on a series of screens throughout the Museum.<\/span><\/p>\n
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\nGoodby Silverstein & Partners Celebrates 150 Years (comedy film commemorating the agency’s 30th anniversary in 2013)<\/a><\/span><\/p>\n