{"id":14783,"date":"2019-09-23T16:30:38","date_gmt":"2019-09-23T14:30:38","guid":{"rendered":"https:\/\/eastwind.es\/marketing\/en\/?p=14783"},"modified":"2019-09-23T18:54:30","modified_gmt":"2019-09-23T16:54:30","slug":"the-one-club-launches-the-one-show-sustainable-development-pencil","status":"publish","type":"post","link":"https:\/\/eastwind.es\/marketing\/en\/the-one-club-launches-the-one-show-sustainable-development-pencil\/","title":{"rendered":"The One Club launches The One Show Sustainable Development Pencil"},"content":{"rendered":"

Working in cooperation with the United Nations Office for Partnerships and nonprofit PVBLIC Foundation, The One Club for Creativity announced the launch of The One Show Sustainable Development Pencil to reward agencies and brands who utilize their talents and resources to create work which betters the world and contributes to securing a sustainable future for all.<\/p>\n

\u201cThe One Show Sustainable Development Pencil will recognize teams who contribute to this important initiative by addressing the UN\u2019s 17 SDGs,\u201d said Kevin Swanepoel, CEO, The One Club. \u201cThis prestigious new Pencil will be awarded for work that proves to have a sustained and measurable impact over time and is scalable by other brands or places. The work must also change behavior, not just raise awareness, and involve a strategic partnership.\u201d<\/p>\n

The announcement of the inaugural One Show Sustainable Development Pencil was made at the recent SDG Media Summit 2019 conference at the UN, ahead of this year\u2019s 74th session of the UN General Assembly.<\/p>\n

Entries to The One Show 2020 can be submitted now at http:\/\/www.oneshow.org. The deadline for entries is January 31st, 2020.<\/p>\n

Three categories: People, Planet and Systems<\/strong><\/span><\/p>\n

The new SD Pencil will have three categories \u2014 People, Planet and Systems \u2014 with subcategories based on the UN\u2019s 17 Sustainable Development Goals.<\/p>\n

Submissions for the award must be in the form of a case study, demonstrating and explaining the project\u2019s impact, scalability, sustainability and strategic partnerships.
\nWork has to have been introduced in market between January 1st, 2016 and February 28th, 2020 to be eligible.<\/p>\n

\u00abThis is an amazing announcement, we are really excited about it,\u201d said Robert Skinner, executive director, UN Office for Partnerships. \u00abWe need to recognize those who are doing good work, driving that positive story, developing partnerships and implementing the SDGs in their messaging in order to drive that real impact.\u00bb<\/p>\n

\"\"<\/a>
Sergio Fernandez de Cordova, chairman of the Summit and PVBLIC Foundation -left- and Kevin Swanepoel (CEO, The One Show) -right- at the launch of The One Show SDG Pencil. \u00a9 The One Club.<\/figcaption><\/figure>\n

\u00abWe are excited to partner with The One Club for Creativity to launch the SD Pencil at the SDG Media Summit,\u201d said Sergio Fernandez de Cordova, chairman of the Summit and PVBLIC Foundation, a non-profit media organization that harnesses the power of media to drive social change. \u201cCreativity with a purpose to help advance engagement around the 17 SDG goals must be celebrated, and we must celebrate leadership around purpose. This new One Show award is in line with the mandate of our partnership with the UN to focus on spreading the word and activating global audiences to help build a better tomorrow.\u00bb<\/p>\n

\u201cThe 17 Sustainable Development Goals are a call for action, but not just for governments and civil society. Brands should also do their part,\u201d said Ariana Stolarz, Global CSO, MRM\/\/McCann and PVBLIC Foundation board member. \u201cCreativity has proven to be a great force for change. For it to be meaningful, change has to be sustained over time. That\u2019s why The One Show Sustainable Development Pencil is so critical: because it will celebrate sustained impact over intentions, and true change over stunts.\u201d<\/p>\n

Image over the headline.-<\/strong> The One Show Pencil and logo of the UN SDG.\u00a9 The One Show.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Working in cooperation with the United Nations Office for Partnerships and nonprofit PVBLIC Foundation, The One Club for Creativity announced the launch of The One Show Sustainable Development Pencil to reward agencies and brands who utilize their talents and resources to create work which betters the world and contributes to securing a sustainable future for …<\/p>\n

The One Club launches The One Show Sustainable Development Pencil<\/span> Leer m\u00e1s »<\/a><\/p>\n","protected":false},"author":8,"featured_media":14788,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[3],"tags":[9919,4166,4545,9918,9917,9920,9921],"yst_prominent_words":[],"_links":{"self":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/14783"}],"collection":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/comments?post=14783"}],"version-history":[{"count":0,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/14783\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media\/14788"}],"wp:attachment":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media?parent=14783"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/categories?post=14783"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/tags?post=14783"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/yst_prominent_words?post=14783"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}