{"id":17855,"date":"2021-03-04T14:00:00","date_gmt":"2021-03-04T13:00:00","guid":{"rendered":"https:\/\/eastwind.es\/marketing\/?p=17855"},"modified":"2021-03-05T05:01:33","modified_gmt":"2021-03-05T04:01:33","slug":"jcdecaux-albert-asseraf-succeeds-agathe-albertini-as-vice-president-communication","status":"publish","type":"post","link":"https:\/\/eastwind.es\/marketing\/en\/jcdecaux-albert-asseraf-succeeds-agathe-albertini-as-vice-president-communication\/","title":{"rendered":"JCDecaux: Albert Ass\u00e9raf, succeeds Agathe Albertini as Vice-President Communication"},"content":{"rendered":"\n<p class=\"has-normal-font-size\">JCDecaux SA, leading outdoor advertising company worldwide, announced that Albert Ass\u00e9raf, Executive Vice-President Strategy and User Innovation, will succeed Agathe Albertini as Executive Vice-President Communication and User Innovation from 12 April, enlarging his current duties.<br>He keeps as well his seat in JCDecaux\u2019s Management Committee and Executive Committee France.<br>Albertini is leaving JCDecaux to pursue her own entrepreneurial activities.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><span class=\"has-inline-color has-vivid-cyan-blue-color\">Worrking in JCDecaux since 2004<\/span><\/strong><\/h4>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-normal-font-size\">Born in 1961, Albert Ass\u00e9raf holds a Master\u2019s degree in Information Sciences and Technology (1984). He began his career in 1985 with Comecon, an outdoor advertising consultancy, before moving to Carat Comecon Affichage, where he was appointed Director of Research and Tools in 1990. In 1993, he became Managing Director of Carat Expert Affichage.<br><br>Between 2001 and 2004, he was Managing Director of Carat Expert Affichage et M\u00e9dias Locaux and Managing Director of Carat Local.<br>In 2004 Ass\u00e9raf joins JCDecaux as Managing Director Strategy. He held this responsibility till 2016, when he was appointed Research and Marketing at JCDecaux France.<br><br>In January 2017, he was promoted to Executive Vice-President Strategy, Data and User Innovation, with the objective of implementing the company\u2019s strategy of open innovation and initiating all aspects of Data strategy. A keen observer of new trends, Albert Ass\u00e9raf is contributing to the development of a range of enhanced products and services with the aim of firmly establishing JCDecaux as a Smart City player.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><span class=\"has-inline-color has-vivid-cyan-blue-color\">Teacher at Paris Sorbonne and member of the CEP, among other activities<\/span><\/strong><\/h4>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-normal-font-size\">Albert Ass\u00e9raf sits on the Board of Directors of the CESP (Centre d\u2019\u00c9tude des Supports de Publicit\u00e9) and the IREP (Institut de Recherches et \u00c9tudes Publicitaires) and is also a member of the advertising ethics body CEP (Conseil de l\u2019Ethique Publicitaire).<br><br>He was an Associate Professorship at Paris 13 University, and then in the Marketing, Advertising and Communication Department of CELSA Paris Sorbonne. Today, he teaches at the Universit\u00e9 Paris-Dauphine as part of the Telecoms and Media Management Master\u2019s program.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"has-inline-color has-vivid-cyan-blue-color\"><strong>Image over the headline.- <\/strong>Albert Ass\u00e9raf (Executive Vice-President Strategy, User Innovation and Communication).\u00a9 JCDecaux.<\/span><\/h4>\n\n\n\n<p><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"has-inline-color has-vivid-cyan-blue-color\"><strong><span style=\"text-decoration: underline;\">Related Eastwind Marketing links<\/span>:<\/strong><\/span><\/h4>\n\n\n\n<p><\/p>\n\n\n\n<p class=\"has-normal-font-size\"><a href=\"https:\/\/eastwind.es\/marketing\/en\/covid-19-pandemic-cuts-jcdecauxs-revenues-almost-a-50-in-2020\/\"><span class=\"has-inline-color has-vivid-cyan-blue-color\">COVID-19 pandemic cuts JCDecaux\u2019s revenues almost a 50% in 2020<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Albert Ass\u00e9raf, Executive Vice-President Strategy and User Innovation adds the Communication role to his current responsibilities.<\/p>\n","protected":false},"author":24,"featured_media":17860,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[3],"tags":[11295,11293,474,734,10957,11294],"yst_prominent_words":[],"_links":{"self":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/17855"}],"collection":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/comments?post=17855"}],"version-history":[{"count":0,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/17855\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media\/17860"}],"wp:attachment":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media?parent=17855"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/categories?post=17855"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/tags?post=17855"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/yst_prominent_words?post=17855"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}