{"id":18487,"date":"2021-05-11T20:00:00","date_gmt":"2021-05-11T18:00:00","guid":{"rendered":"https:\/\/eastwind.es\/marketing\/?p=18487"},"modified":"2021-05-21T11:37:56","modified_gmt":"2021-05-21T09:37:56","slug":"grey-names-the-brain-behind-its-a-tide-ad-javier-campopiano-new-global-creative-partner","status":"publish","type":"post","link":"https:\/\/eastwind.es\/marketing\/en\/grey-names-the-brain-behind-its-a-tide-ad-javier-campopiano-new-global-creative-partner\/","title":{"rendered":"Grey names the brain behind  It&#8217;s a Tide Ad, Javier Campopiano, new Global Creative Partner"},"content":{"rendered":"\n<p>Javier Campopiano has been promoted to Global Creative Partner at Grey, a new worldwide position, overseeing the agency&#8217;s creative work across Europe and Asia. He will report to John Patroulis, Worldwide Chief Creative Officer of Grey.<br>He will also take on a new role driving the creative output on a major global assignment at WPP.<br><br>Javier Campopiano gained worldwide fame for the \u00abIt&#8217;s a Tide Ad\u00bb campaign, the gaggle of faux ads, that swept award shows in 2019, including Cannes Lions.<br>He joined Grey in 2019 as Chief Creative Officer Europe &amp; Global Clients. Under his leadership, this WPP agency has produced highly acclaimed campaigns for Volvo, Pringles, Carlsberg and Procter &amp; Gamble among others.<br><br>\u00abI am proud of the work we&#8217;ve delivered to help solve our clients&#8217; business problems during this crazy pandemic and of the team who delivered it: it has brought us closer than ever and strengthened us as an organization and as a creative community,\u00bb Campopiano said. \u00abIt is hard to imagine any other network with the density and diversity of creative talent we have right now, and I\u00b4m excited to be part of it and work closely with John and Rob to take it to the next level.\u00bb<br><br>\u00abJavier is a deeply talented creative and leader,\u00bb Patroulis said. \u00abAnd this role takes great advantage of both. He was already impacting the work in London and on global clients, this will allow him to impact even more, from the work, to the talent, to the business itself.\u00bb<br><br>Rob Reilly, Global Chief Creative Officer of WPP, said \u00abThe companies of WPP are stacked with some of the best creative talent in the world. I have long admired Javi&#8217;s work and look forward to helping him make an even bigger impact for us.\u00bb<br><br>Campopiano will work closely both with Patroulis and Reilly and lead from an innovative new Borderless Studio in Madrid, a nimble, highly-networked group dedicated to delivering creativity to solve clients&#8217; business challenges in real time.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"has-inline-color has-vivid-cyan-blue-color\"><strong>Image over the headline.-<\/strong> Javier Campopiano (Global Creative Partner at Grey). \u00a9Grey.<\/span><br> <\/h4>\n","protected":false},"excerpt":{"rendered":"<p>Javier Campopiano, the ew Global Creative Partner at Grey, will also take on a new role driving the creative output on a major global assignment at WPP<\/p>\n","protected":false},"author":24,"featured_media":18488,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[3],"tags":[3231,11555,11553,11552,734,11554,1923],"yst_prominent_words":[],"_links":{"self":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/18487"}],"collection":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/users\/24"}],"replies":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/comments?post=18487"}],"version-history":[{"count":0,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/18487\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media\/18488"}],"wp:attachment":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media?parent=18487"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/categories?post=18487"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/tags?post=18487"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/yst_prominent_words?post=18487"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}