{"id":3851,"date":"2016-04-29T10:20:26","date_gmt":"2016-04-29T08:20:26","guid":{"rendered":"http:\/\/eastwind.es\/marketing\/en\/?p=3851"},"modified":"2016-04-29T18:19:50","modified_gmt":"2016-04-29T16:19:50","slug":"nbcuniversal-to-acquire-dreamworks-animation-in-3-8bn-transaction","status":"publish","type":"post","link":"https:\/\/eastwind.es\/marketing\/en\/nbcuniversal-to-acquire-dreamworks-animation-in-3-8bn-transaction\/","title":{"rendered":"NBCUniversal, to acquire Dreamworks Animation in $3.8Bn transaction"},"content":{"rendered":"

NBCUniversal, a division of Comcast Corporation today announced the acquisition of DreamWorks Animation.
\nDreamWorks Animation creates animated feature films, television series and specials, live entertainment and related consumer products. The studio will become part of the Universal Filmed Entertainment Group, which includes Universal Pictures, Fandango, and NBCUniversal Brand Development.<\/p>\n

DreamWorks Animation has an equity value of approximately $3.8Bn. DreamWorks Animation stockholders will receive $41 in cash for each share of DreamWorks Animation common stock. The agreement has been approved by the boards of directors of DreamWorks Animation and Comcast, and the controlling shareholder of DreamWorks Animation has approved the agreement by written consent.<\/p>\n

The transaction, still pending of antitrust approvals in the U.S. and abroad, as well as the from other customary closing conditions, is expected to close by the end of 2016.<\/p>\n

Once the transaction is completed, DreamWorks Animation CEO and co-founder Jeffrey Katzenberg will become Chairman of DreamWorks New Media, which will be comprised of the company\u2019s ownership interests in Awesomeness TV and NOVA. Katzenberg will also serve as a consultant to NBCUniversal.<\/p>\n

Broader reach in the family segment for NBCUniversal<\/strong><\/span><\/p>\n

\u201cDreamWorks Animation is a great addition to NBCUniversal,\u201d said Steve Burke, CEO of NBCUniversal. \u201cJeffrey Katzenberg and the DreamWorks organization have created a dynamic film brand and a deep library of intellectual property. DreamWorks will help us grow our film, television, theme parks and consumer products businesses for years to come. We have enjoyed extraordinary success over the last six years in animation with the emergence of Illumination Entertainment and its brilliant team at Illumination Mac Guff studio. The prospects for our future together are tremendous. We are fortunate to have Illumination founder Chris Meledandri to help guide the growth of the DreamWorks Animation business in the future.\u201d<\/p>\n

NBCUniversal gets through this purchase a broader reach to a host of new audiences in the highly competitive kids and family entertainment space, in both TV and film. It includes popular DreamWorks Animation film franchise properties, such as\u00a0Shrek,Madagascar,\u00a0Kung Fu Panda\u00a0and\u00a0How to Train Your Dragon.\u00a0It also includes a thriving TV operation that is a significant supplier of family programming, with hundreds of hours of original, animated content distributed across linear and SVOD platforms in more than 130 countries. Additionally, DreamWorks Classics, a large library of classic characters, including\u00a0Where\u2019s Waldo, and\u00a0Rudolph the Red-Nosed Reindeer, will become part of the NBCUniversal portfolio, along with a successful consumer products business.<\/p>\n

\u201cHaving spent the past two decades working together with our team to build DreamWorks Animation into one of the world\u2019s most beloved brands, I am proud to say that NBCUniversal is the perfect home for our company; a home that will embrace the legacy of our storytelling and grow our businesses to their fullest potential,\u201d said Katzenberg. \u201cThis agreement not only delivers significant value for our shareholders, but also supports NBCUniversal\u2019s growing family entertainment business. As for my role, I am incredibly excited to continue exploring the potential of AwesomenessTV, NOVA and other new media opportunities, and can\u2019t wait to get started.\u201d<\/p>\n

Image over the headline.-<\/strong> Respectively\u00a0\u00a9 DreamWorks and\u00a0\u00a9 CNBCUniversal.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

NBCUniversal, a division of Comcast Corporation today announced the acquisition of DreamWorks Animation. DreamWorks Animation creates animated feature films, television series and specials, live entertainment and related consumer products. The studio will become part of the Universal Filmed Entertainment Group, which includes Universal Pictures, Fandango, and NBCUniversal Brand Development. DreamWorks Animation has an equity value …<\/p>\n

NBCUniversal, to acquire Dreamworks Animation in $3.8Bn transaction<\/span> Leer m\u00e1s »<\/a><\/p>\n","protected":false},"author":8,"featured_media":3853,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[3],"tags":[3719,3554,3718,410,3717,671],"yst_prominent_words":[],"_links":{"self":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/3851"}],"collection":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/comments?post=3851"}],"version-history":[{"count":0,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/3851\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media\/3853"}],"wp:attachment":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media?parent=3851"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/categories?post=3851"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/tags?post=3851"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/yst_prominent_words?post=3851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}