{"id":3884,"date":"2016-05-04T10:00:46","date_gmt":"2016-05-04T08:00:46","guid":{"rendered":"http:\/\/eastwind.es\/marketing\/en\/?p=3884"},"modified":"2016-05-04T21:26:58","modified_gmt":"2016-05-04T19:26:58","slug":"dentsu-aegis-purchases-e-commerce-digital-agency-very-star-in-china","status":"publish","type":"post","link":"https:\/\/eastwind.es\/marketing\/en\/dentsu-aegis-purchases-e-commerce-digital-agency-very-star-in-china\/","title":{"rendered":"Dentsu Aegis purchases e-commerce digital agency VeryStar in China"},"content":{"rendered":"

Dentsu Aegis Network announced today the purchase of Shanghai VeryStar Internet Science and Technology Co., Ltd. (VeryStar), a leading agency devoted to mobile and retail e-commerce operating in China.
\nVeryStar will become part of Dentsu Aegis Network\u2019s digital agency Isobar China and will be rebranded as \u201cVeryStar \u2013 Linked by Isobar\u201d.<\/p>\n

Milan Jiang, founder and CEO of VeryStar, is responsible for client development and overall business strategy and planning, while \u00a0Chief Technology Officer Jianhao Chen\u2019s strengths lie with research and development using integrated technology and built-in applications. The star leading team will stay at VeryStar after the operation is executed with Milan leading the newly formed VeryStar \u2013 Linked by Isobar, reporting to Jane Lin-Baden CEO Isobar China Group.<\/p>\n

\"Nick<\/a>
Nick Waters (CEO Dentsu-Aegis Network Asia-Pacific). Photo, Simon Tang.<\/span><\/figcaption><\/figure>\n

Established in 2011 as a pioneer in mobile commerce in the world\u2019s largest mobile market, VeryStar is based in Shanghai and currently employs more than 70 staff people, servicing a diverse portfolio of leading clients, including Uniqlo, Pizza Hut and KFC.
\nAs a WeChat and Alipay certified mobile platform design agency, reinforced by its founder\u2019s strong experience in the retail industry, VeryStar is well positioned to support Isobar in the rapidly expanding mobile and online commerce market in China.<\/p>\n

Nick Waters CEO Dentsu Aegis Network Asia Pacific said: \u201cChina is now the largest e-commerce market in the world and this is a key capability for the Group. VeryStar offers a rare opportunity to bring in that expertise to take full advantage of the rapid growth of the commerce market over the next few years. There is great talent within the VeryStar business and I look forward to seeing their significant contribution to both Isobar and Dentsu Aegis Network in China.\u201d<\/p>\n

\"Jean<\/a>
Jean Lin (Global CEO Isobar) . Source of the image, the Linked-in profile of Jean Lin.<\/span><\/figcaption><\/figure>\n

Jean Lin, Global CEO of Isobar said: \u201cChina is Isobar\u2019s centre of excellence for mobile and commerce innovation. Our global clients will benefit tremendously from the experience and innovation of VeryStar, winning in China\u2019s digital economy.\u201d<\/p>\n

Jane Lin-Baden, CEO Isobar China Group said: \u201cThis acquisition is strategically important to support our ambition to become the number one agency in brand commerce in China by 2018. I\u2019m confident that the added strength to the Isobar China leadership team and VeryStar\u2019s specialist capabilities in mobile commerce and online retail will drive us to fulfil our goals. I look forward to working with Milan and the team to drive the business forward in this ever changing and diverse environment.\u201d<\/p>\n

\u201cWe are very excited to be joining the globally acclaimed and highly awarded digital agency Isobar, and also becoming part of Dentsu Aegis Network \u2013 a rapid growth business with innovation at its heart,\u201d said Milan Jiang CEO VeryStar \u2013 Linked by Isobar. \u201cWe\u2019re looking forward to working closely with Jane and the team in China to develop and grow the business further and support more clients with our strength of knowledge in mobile and online retail commerce.\u201d<\/p>\n

Image over the headline.-<\/span><\/strong> Milan Jian, \u00a0CEO\u00a0VeryStar \u2013 Linked by Isobar ( right) and Jane Lin-Baden, CEO Isobar China (left). \u00a9 Isobar.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Dentsu Aegis Network announced today the purchase of Shanghai VeryStar Internet Science and Technology Co., Ltd. (VeryStar), a leading agency devoted to mobile and retail e-commerce operating in China. VeryStar will become part of Dentsu Aegis Network\u2019s digital agency Isobar China and will be rebranded as \u201cVeryStar \u2013 Linked by Isobar\u201d. Milan Jiang, founder and …<\/p>\n

Dentsu Aegis purchases e-commerce digital agency VeryStar in China<\/span> Leer m\u00e1s »<\/a><\/p>\n","protected":false},"author":8,"featured_media":3888,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[3],"tags":[716,863,410,3732,3734,936,671,3736,3733,3735],"yst_prominent_words":[],"_links":{"self":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/3884"}],"collection":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/comments?post=3884"}],"version-history":[{"count":0,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/3884\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media\/3888"}],"wp:attachment":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media?parent=3884"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/categories?post=3884"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/tags?post=3884"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/yst_prominent_words?post=3884"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}