Always Marketing Services, largest field marketing services agency in China has acquired ePromode Sdn Bhd, a leading brand activation agency in Malaysia.
\nThanks to this purchase, Always, whose major shareholder is JWThompson, firmly establishes its presence in the Malaysian market and paves the way for a broader Southeast Asia expansion.
\nThe acquisition also shows WPP\u2019s commitment to catering to clients\u2019 needs in Asia for activation and shopper marketing services.<\/p>\n
Established in 2000 and headquartered in Kuala Lumpur, ePromode employs 150 people in 14 offices in Malaysia. ePromode is best-known for adapting retail technologies to create engaging consumer experiences. It manages in and out-of-store brand activations, events and product roadshows, working with more than 2,000 in-store promoters. Clients include Nestl\u00e9, Permanis (ETIKA), Johnson & Johnson, Sony Mobile, Campbell, Reckitt Benckiser and Yeo\u2019s.
\nePromode\u2019s gross revenues for the year ending 31 July 2015 were MYR 26.4 million with gross assets of MYR 9.3 million as at the same date.<\/p>\n
Collectively (including associates and investments), Group companies generate revenues of US$100 million and employ over 1,000 people in Malaysia. In Asia Pacific WPP companies (including associates and investments) collectively generate revenues of US$5 billion and employ over 50,000 people.<\/p>\n
Image over the headline.-<\/strong>\u00a0\u00a9 ePromode<\/span><\/p>\n","protected":false},"excerpt":{"rendered":" Always Marketing Services, largest field marketing services agency in China has acquired ePromode Sdn Bhd, a leading brand activation agency in Malaysia. Thanks to this purchase, Always, whose major shareholder is JWThompson, firmly establishes its presence in the Malaysian market and paves the way for a broader Southeast Asia expansion. The acquisition also shows WPP\u2019s …<\/p>\n