Dentsu Aegis Network today announces the acquisition of blue-infinity, a leading player in digital transformation headquartered in Geneva, Switzerland. blue-infinity will join Isobar, Dentsu Aegis Network\u2019s global digital marketing agency, and will be renamed as blue-infinity \u2013 Linked By Isobar.<\/p>\n
Jean Lin, Global CEO Isobar\u00a0said: \u201cblue-infinity\u2019s extensive design, consulting and tech expertise will ensure market-leading brand commerce solutions for our clients in Switzerland and beyond. Their focus on delivering digital transformation through a combination of creative, technical, design and implementation skills aligns with Isobar\u2019s offering across the world. We are extremely excited to welcome blue-infinity to the Isobar global family.\u201d<\/p>\n
This purchase will strengthen the group\u2019s position in the digital transformation sector in the market, whilst extending blue-infinity\u2019s portfolio internationally through the network\u2019s global presence and expertise.<\/p>\n
Founders of the agency Christophe Martin (Managing Partner and CEO) and Pierre Aebischer, (Managing Partner) will continue to lead blue-infinity reporting directly to Lars Bo Jeppesen, CEO of Dentsu Aegis Network Nordics, Central & Eastern Europe. The blue-infinity management team will remain unchanged.<\/p>\n
Established in 2001 by Christophe Martin and Pierre Aebischer, blue-infinity has grown to become one of Europe\u2019s leading players in digital transformation, providing a wide range of integrated services, from Digital Marketing, CRM, Retail & Commerce, to Digital Workplace and Collaboration.<\/p>\n
Servicing over 100 industry-leading clients in the retail, banking, pharmaceutical and non-governmental sectors, blue-infinity has a team of over 500 digital experts from international offices including Switzerland, Czech Republic and Portugal. Their digital expertise has been acknowledged through numerous international creative awards, as well as established partnerships with key technology players, including Salesforce (Platinum Partner), Microsoft (Managed Partner), Oracle (Business Partner) and Apple (Strategic Partner).<\/p>\n
Lars Bo Jeppesen, CEO of Dentsu Aegis Network Nordics, Central & Eastern Europe\u00a0said: \u00abI am extremely impressed by the blue-infinity\u2019s team and leadership. Their ability to combine creative thinking and technical excellence means they can deliver solutions that matter today, knowing what lies ahead.\u201d \u201cblue-infinity is a highly complementary fit to Dentsu Aegis Network\u2019s capability in media, performance, content and brand commerce, and will help us make a big step towards our 2020 vision of winning in the digital economy. We look forward to working together with Christophe, Pierre and the team to deliver significant growth for our clients,\u201d he added.<\/p>\n
Christophe Martin, Managing Partner and CEO of blue-infinity\u00a0stated: \u201cWe are proud to be joining the highly innovative Dentsu Aegis Network. We share the same vision and values and are fully aligned on our strategy to provide holistic expertise to clients on their digital transformation journey on a global scale.<\/p>\n
Pierre Aebischer, Managing Partner of blue-infinity\u00a0added: \u201cA key factor in our decision was the exciting opportunities that Dentsu Aegis Network represent for our people and our clients and we look forward to working together as one team.\u201d<\/p>\n
Image over the headline.-<\/strong> Left to right: Pierre Aebischer, Managing Partner blue-infinity,\u00a0Lars Bo Jeppesen,\u00a0CEO Dentsu Aegis Network, Nordics, Central & Eastern Europe,\u00a0Christophe Martin, CEO & Managing Partner blue-infinity. \u00a9 blue-infinity.<\/span><\/p>\n <\/p>\n","protected":false},"excerpt":{"rendered":" Dentsu Aegis Network today announces the acquisition of blue-infinity, a leading player in digital transformation headquartered in Geneva, Switzerland. blue-infinity will join Isobar, Dentsu Aegis Network\u2019s global digital marketing agency, and will be renamed as blue-infinity \u2013 Linked By Isobar. Jean Lin, Global CEO Isobar\u00a0said: \u201cblue-infinity\u2019s extensive design, consulting and tech expertise will ensure market-leading …<\/p>\n