{"id":669,"date":"2015-08-14T10:17:25","date_gmt":"2015-08-14T08:17:25","guid":{"rendered":"http:\/\/eastwind.es\/marketing\/en\/?p=669"},"modified":"2015-08-18T13:35:35","modified_gmt":"2015-08-18T11:35:35","slug":"yahoo-enhances-social-skills-through-polivore-purchase-and-livetest-launch","status":"publish","type":"post","link":"https:\/\/eastwind.es\/marketing\/en\/yahoo-enhances-social-skills-through-polivore-purchase-and-livetest-launch\/","title":{"rendered":"Yahoo! enhances \u00absocial skills\u00bb through Polivore purchase and Livetest launch"},"content":{"rendered":"<p>Yahoo! has launched Yahoo Livetext for iOs and Andoid phones worldwide.<br \/>\nYahoo Livetext is a new way to communicate that blends the immediacy, simplicity and ease of texting with the expressiveness of video, without the audio.<br \/>\nThe app blends video as a way to make conversations more authentic and text as a way to connect that\u2019s quick and non-intrusive.<\/p>\n<p>But this is not the only \u00absocial\u00bb announcement made by Yahoo! this Summer. Last 31st July the company confirmed that it had reached a definitive agreement to acquire Polyvore, a leading social shopping site.<br \/>\nOn Polyvore, users put together sets of clothing, accessories, and lifestyle goods that express their love for style and shopping in a compelling, digital, social setting.<br \/>\nThat&#8217;s how Yahoo! expects that Polyvore will strengthen its digital magazines and verticals through the incorporation of community and commerce.<\/p>\n<p>In Polyvore, community-powered content is curated and actionable for shoppers. This content will enhance the full portfolio of Yahoo\u2019s digital magazines and verticals. On the advertising side, Polyvore\u2019s technology brings a proven native ad model, new compelling native ad formats, and strong advertising relationships with more than 350 retailers to Yahoo\u2019s fast-growing native advertising platform, Yahoo Gemini.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Yahoo! has launched Yahoo Livetext for iOs and Andoid phones worldwide. Yahoo Livetext is a new way to communicate that blends the immediacy, simplicity and ease of texting with the expressiveness of video, without the audio. The app blends video as a way to make conversations more authentic and text as a way to connect &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/eastwind.es\/marketing\/en\/yahoo-enhances-social-skills-through-polivore-purchase-and-livetest-launch\/\"> <span class=\"screen-reader-text\">Yahoo! enhances \u00absocial skills\u00bb through Polivore purchase and Livetest launch<\/span> Leer m\u00e1s &raquo;<\/a><\/p>\n","protected":false},"author":164,"featured_media":671,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[3],"tags":[410,414,417,412,416,415,413,418,411],"yst_prominent_words":[],"_links":{"self":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/669"}],"collection":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/users\/164"}],"replies":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/comments?post=669"}],"version-history":[{"count":0,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/669\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media\/671"}],"wp:attachment":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media?parent=669"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/categories?post=669"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/tags?post=669"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/yst_prominent_words?post=669"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}