{"id":7200,"date":"2017-03-17T00:54:53","date_gmt":"2017-03-16T23:54:53","guid":{"rendered":"http:\/\/eastwind.es\/marketing\/en\/?p=7200"},"modified":"2017-03-17T09:16:24","modified_gmt":"2017-03-17T08:16:24","slug":"alibaba-allies-with-mail-ru-tf-joy-efun-and-onemt-to-enter-game-distribution-business","status":"publish","type":"post","link":"https:\/\/eastwind.es\/marketing\/en\/alibaba-allies-with-mail-ru-tf-joy-efun-and-onemt-to-enter-game-distribution-business\/","title":{"rendered":"Alibaba allies with Mail.ru, TF Joy, Efun and ONEMT to enter game distribution business"},"content":{"rendered":"

Alibaba Games and Alibaba Mobile Business Group, officially announced \u00a0plans to enter the game distribution industry.<\/p>\n

Simon Shi, President\u00a0Alibaba Games, Alibaba Digital Media & Entertainment Group, announced the official partnership of the company with Mail.ru Group, TFJoy, Efun and ONEMT to establish the \u00abGlobal Strategic Alliance of Game Distribution\u00bb. The association aims at bridging the mobile games distribution between\u00a0China\u00a0and\u00a0Russia,\u00a0Europe,\u00a0Japan,\u00a0Middle East\u00a0and the US and provide upgraded gaming experience to local users.<\/p>\n

The Chinese giant also unveiled that will invest RNB\u00a01Bn into the Intellectual Property\u00a0mobile gaming ecosystem needed push mobile games creation.<\/p>\n

On behalf of the Alibaba Digital Media & Entertainment Group,\u00a0Xiaopeng HE, President Alibaba Mobile Business Group said:\u00a0\u00abTo maximize the value of Game\u00a0Intellectual Property,\u00a0Alibaba Digital Media & Entertainment Group\u00a0will integrate the resources from UCWeb, Youku, Alibaba Pictures, Alibaba Literature to build a circulation chain for the IP derivatives.\u00a0UCWeb with its massive traffic entry globally will play a significant role in the distribution of\u00a0Alibaba Games\u00bb.<\/p>\n

Alibaba Games\u00a0is also upgrading the traffic distribution by integrating the traffic in both the iOS and Android platforms.\u00a0The company is currently using big data technology\u00a0for accurate distribution and precise recommendation system to each user.<\/p>\n

UCWeb, leading provider of mobile internet software and services belonging to Alibaba Digital Media & Entertainment Group, had already disclosed in Moscow its partnership with Mail.ru.
\nNow with the establishment of the \u00abGlobal Strategic Alliance of Game Distribution\u00bb Alibaba Digital Media & Entertainment is seeking a more in-depth cooperation with the local giant in\u00a0the Russian\u00a0market.<\/p>\n

Development in five major markets, uneven<\/strong><\/span><\/p>\n

According to\u00a0Simon Shi,\u00a0\u00abthe development in mobile games market in the 5 biggest international markets –\u00a0Europe\u00a0and\u00a0the United States,\u00a0Japan\u00a0and\u00a0South Korea, the\u00a0Middle East,\u00a0Latin America\u00a0and\u00a0Southeast Asia- \u00a0is uneven.<\/p>\n

European,\u00a0American,\u00a0Japanese\u00a0and\u00a0South Korean\u00a0markets\u00a0are already considered\u00a0mature markets, while the\u00a0Middle East\u00a0in the past two years is seeing\u00a0rapid development, and\u00a0Latin America and\u00a0Southeast Asia\u00a0as the emerging markets\u00a0show very high potential in the mobile games consumption.
\n\u00abWe are doing very well in emerging markets like\u00a0India\u00a0and\u00a0Indonesia\u00a0already\u00bb, Shi underscored.<\/p>\n

India and Indonesya as emerging markets<\/strong><\/span><\/p>\n

Data shows\u00a0that in 2016 the Indian mobile Internet population\u00a0reached\u00a0370 million, by the end of 2017 it is expected to hit the 500 million.
\nAs of\u00a0February 2017, the Indonesian mobile Internet population has reached 100 million. In these emerging markets, the company has already built its powerful content and game distribution network. UC Browser as the flagship product of Alibaba Mobile Business Group has hit the No.1 place in market share. And the\u00a0app\u00a0distribution platform\u00a0– 9Apps is the leading 3rd\u00a0party\u00a0app\u00a0store in\u00a0India\u00a0and\u00a0Indonesia.<\/p>\n

Image over the headline.-\u00a0Senior management teams of Alibaba Digital Media & Entertainment Group launch the \u00abGlobal Strategic Alliance of Game Distribution\u00bb.<\/p>\n

Image over the headline.-<\/strong>\u00a0Senior management team of Alibaba Digital Media & Entertainment Group launches the \u00abGlobal Strategic Alliance of Game Distribution\u00bb. \u00a9\u00a0UCWeb.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Alibaba Games and Alibaba Mobile Business Group, officially announced \u00a0plans to enter the game distribution industry. Simon Shi, President\u00a0Alibaba Games, Alibaba Digital Media & Entertainment Group, announced the official partnership of the company with Mail.ru Group, TFJoy, Efun and ONEMT to establish the \u00abGlobal Strategic Alliance of Game Distribution\u00bb. The association aims at bridging the …<\/p>\n

Alibaba allies with Mail.ru, TF Joy, Efun and ONEMT to enter game distribution business<\/span> Leer m\u00e1s »<\/a><\/p>\n","protected":false},"author":8,"featured_media":7201,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[3],"tags":[907,5488,5485,5486,5489,5487],"yst_prominent_words":[],"_links":{"self":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/7200"}],"collection":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/comments?post=7200"}],"version-history":[{"count":0,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/7200\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media\/7201"}],"wp:attachment":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media?parent=7200"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/categories?post=7200"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/tags?post=7200"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/yst_prominent_words?post=7200"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}