{"id":7977,"date":"2017-06-18T06:08:45","date_gmt":"2017-06-18T04:08:45","guid":{"rendered":"http:\/\/eastwind.es\/marketing\/en\/?p=7977"},"modified":"2017-06-18T11:42:41","modified_gmt":"2017-06-18T09:42:41","slug":"the-team-from-wpps-sudler-international-milan-gets-the-young-lions-healthpharma-gp","status":"publish","type":"post","link":"https:\/\/eastwind.es\/marketing\/en\/the-team-from-wpps-sudler-international-milan-gets-the-young-lions-healthpharma-gp\/","title":{"rendered":"The team from WPP’s Sudler International Milan gets the Young Lions Health&Pharma GP"},"content":{"rendered":"

Giulia Marchi, Art Director and Giovanni Santoni, Art Director at WPP’s Sudler International Milan (Italy) were awarded the 2017 Young Lions Health Award by the work \u201cNot available in your country.\u201d
\nThe winning campaign was chosen among of 64 entries selected by the jury.<\/p>\n

This year\u2019s competition was held in partnership with UNICEF and \u201dla Caixa\u201d Banking Foundation. Participants were required to submit a creative, multi-channel campaign to be launched on World Pneumonia Day on 12 November with the aim of raising public awareness and engagement in the fight against pneumonia and increasing the investment of private and public stakeholders to reach every child in the fight against the disease.<\/p>\n

The Young Lions awards are given to young professionals in the world of healthcare communications and aims to seek out the next generation of young talent in creative communications.<\/p>\n

One big problem, one smart response<\/span><\/strong><\/p>\n

Despite pneumonia being preventable, it accounts for 16 per cent of deaths of children under five years old, making it the leading cause of infectious disease deaths among under-fives globally.<\/p>\n

\"\"<\/a>
\u201cNot available in your country\u201d (landing page), by Giulia Marchi, Art Director and Giovanni Santoni, Art Director at WPP’s Sudler International Milan .<\/span><\/figcaption><\/figure>\n

On November 12th, Netflix, BBC and Amazon will all block their content for 24 hours.
\nThe disappointed emoji will be represented in the UNICEF blue, and a message will ask visitors to consider how shocking it is that life-saving medicine is often \u201cnot available\u201d based on where children happen to live.<\/p>\n

Effective partnership<\/strong><\/span><\/p>\n

\u201cGlobal health is one of the main priorities in international cooperation for \u201dla Caixa\u201d Banking Foundation. The great commitment young creatives\u2019 have shown with their projects will help to raise awareness worldwide on the belief that no children should ever die from a preventable disease like pneumonia,\u201d\u00a0says Jaume Gir\u00f3, CEO of \u201dla Caixa\u201d Banking Foundation.<\/p>\n

In 2015, UNICEF and \u201dla Caixa\u201d Banking Foundation launched a partnership to fight childhood pneumonia through improved pneumonia diagnostic products that measure a child\u2019s respiratory rate. The partnership included a Euro 5 million donation which helped incentivize the development of commercially available Acute Respiratory Infectious Diagnostic Aids (ARIDA devices).<\/p>\n

\u201cThe partnership is proving effective in driving results for children,\u201d\u00a0says Kristoffer Gandrup-Marino, Chief of Innovation at UNICEF Supply Division.\u00a0\u201cThe strategic collaboration between UNICEF and \u201dla Caixa\u201d Banking Foundation, has made it possible to enable industry to develop relevant pneumonia diagnostic devices. This delivers support on our mission to help save children\u2019s lives.\u201d<\/p>\n

Image over the headline.-<\/strong> \u201cNot available in your country\u201d (landing page), by Giulia Marchi, Art Director and Giovanni Santoni, Art Director at WPP’s Sudler International Milan .<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Giulia Marchi, Art Director and Giovanni Santoni, Art Director at WPP’s Sudler International Milan (Italy) were awarded the 2017 Young Lions Health Award by the work \u201cNot available in your country.\u201d The winning campaign was chosen among of 64 entries selected by the jury. This year\u2019s competition was held in partnership with UNICEF and \u201dla …<\/p>\n

The team from WPP’s Sudler International Milan gets the Young Lions Health&Pharma GP<\/span> Leer m\u00e1s »<\/a><\/p>\n","protected":false},"author":8,"featured_media":7980,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[3],"tags":[5935,5937,5936,5938,5940,5939,5934,5933],"yst_prominent_words":[],"_links":{"self":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/7977"}],"collection":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/comments?post=7977"}],"version-history":[{"count":0,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/posts\/7977\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media\/7980"}],"wp:attachment":[{"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/media?parent=7977"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/categories?post=7977"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/tags?post=7977"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/eastwind.es\/marketing\/wp-json\/wp\/v2\/yst_prominent_words?post=7977"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}