Accenture has appointed Greg Kaplan as the company’s Lead Creative Director, effective immediately. Kaplan will be responsible for creative ideation and development of the corporate brand with a focus on creative concepting, innovation and branding standards.
In this new role, he will be responsible to deploy a consistent and distinctive creative vision as well as visual aesthetic across the Accenture brand and each of its five businesses: Strategy, Consulting, Digital, Technology and Operations.
With a deep digital experience this award-winning creative in the fields of digital media, social, mobile and global site builds joined Accenture from digital agency, DigitasLBi.
At DigitasLBi he oversaw creative operations, including directing his team’s work for American Express. Before joining Digitas in 2009, he was Senior Vice President and Group Creative Director at MRM/McCann and, early in his career, had the honor of being one of the first interactive creatives at Ogilvy.
Kaplan’s work has garnered more than 100 awards, including Cannes Lions, The Clios, The One Show, and Webbies. He received his education in illustration design and advertising.
Image over the headline.- Greg Kaplan, Lead Creative Director for Accenture (Photo: Business Wire)
