Digital Domain, the leading global immersive content studio announces today a multi-year partnership with the British Fashion Council (BFC) to power BFC’s immersive content strategy, with a focus on interactive experiences. All of the BFC’s events and partners, including designers and brands will have access to Digital Domain’s expertise to influence content and engage with today’s consumers, decision makers and fashion fans around the world.
Caroline Rush, Chief Executive, British Fashion Council said: “The British Fashion Council has a strong legacy of being at the center of innovation, and we are committed to continue pushing the quality of our content. Working with Digital Domain will allow us to do so and will give our designers an exciting platform to reach their fans around the world in a new engaging and interactive way.”
Daniel Seah, Global CEO, Digital Domain commented: “As we expand our global footprint, Digital Domain continues to be a dominant force in the lifestyle content space. A partnership with the British Fashion Council will push the boundaries of content creation to represent the best of the best in the fashion world.”
Digital Domain creates transportive experiences that entertain, inform and inspire. The company is a pioneer in many fields, including visual effects, livestreaming landmark events in 360° virtual reality, building situational awareness applications, creating “virtual humans” for use in films and live events, and developing interactive content. A creative force in visual effects and media applications, Digital Domain and its predecessor entities have brought artistry and technology to hundreds of motion pictures, commercials, video games, music videos and virtual reality experiences. Its groundbreaking visual effects appear in films such as “Titanic,” “The Curious Case of Benjamin Button” and recent blockbusters “Spider-Man: Homecoming” and “Beauty and the Beast.” Staff artists have won more than 100 major awards, including Academy Awards®, Clios, BAFTA awards and Cannes Lions. Digital Domain has locations in th USA (Los Angeles, New York, Portland); Canada (Vancouver); Europe ( London); China (Shanghai, Beijing, Hong Kong), Taiwan (Taipei) and recently added in early november 2017, India (Hyderabad).
Image over the headline.- Digital Domain Hyderabad office. © Digital Domain.
