Data Artist Inc.recently announced that Dentsu Inc. will acquire all shares of the capital equity of this Japanese AI marketing solutions developer.
Data Artist will become a development center of Big Data and AI solutions within the Dentsu Group. The forst step in this direction is the opening this same year an office in Ulaanbaatar (Mongolia).
Data Artist Inc., has since its establishment in 2013, focused on developing AI technology within the marketing domain and has until this date provided services to over 650 corporations in different industries.
Both Dentsu and Data Artist are collaborationg since their capital partnership signed in 2016.
The AI MIRAY and SHAREST joint projects
Among the most outstanding join projects between Dentsu and Data Artist they find: The “AI MIRAI” (AI Future) project or the TV Audience Rating Forecasting system “SHAREST” (β) and the audience extension part of the data stack “People Driven DMP”, a part of the integrated framework “People Driven Marketing” that aggregate personal behavioral data and marketing data from the Dentsu Group.
Launched by Dentsu earlier in January this year, the AI MIRAI project aims to increase and encourage the use of AI within and outside the company as well as provide client corporations with new, efficient and innovative AI solutions.
Why Mongolia ?
The government of Mongolia is actively encouraging mathematic skills education through encouraging selected gifted student to participate in the “Mathematical Olympiad” and other initiatives. High-level mathematical skills are essential for developing AI solutions and there is currently a wealth of Mongolian students with strong mathematical science skills.
Data Artist can be proud to have among their Mongolian employees former medalists of the Mathematical Olympiad, as well as other members with superior mathematical skills. These valued employees are considered to have greatly contributed to the business succcess of Data Artist.
By establishing a AI development center in Mongolia, Data Artist is confident in their ability to attract highly qualified candidates with the necessary skills required for developing innovative, practical and efficient AI solutions.
Image over the headline.- © Data Artist.
