Publicis.Sapient announced today that it has acquired Vertiba, company specializing in the delivery of salesforce cloud solutions for data-driven marketing, sales and customer service.
Publicis.Sapient is the digital transformation platform belinging to Publicis Group.
Established in 2010, Vertiba is a privately held company headquartered in Boulder, Colorado. It delivers a full range of services around the Salesforce platform and has completed more than 800 projects leveraging its skills in consulting, implementation and integration, as well as custom cloud application development and support.
Publicis.Sapient will integrate Vertiba’s capabilities into the platform, which combines the leading digital pioneers and thinkers of the past 20 years from DigitasLBi, Razorfish, and SapientNitro with the experienced business analysts, technology developers and industry experts of Sapient Consulting, and will support Salesforce’s increased emphasis on building vertical market solutions.
Salesforce, App Cloud, AppExchange and others are among the trademarks of salesforce.com, inc.
Tyler Prince, EVP, worldwide channels and alliances, Salesforce added: “The Publicis.Sapient platform brings a unique blend of industry and technology experience as well as marketing and business transformation expertise.” He continued: “The addition of Vertiba to Publicis.Sapient’s Salesforce practice further highlights the power of how our connected ecosystem is delivering transformation, innovation and success for our mutual customers.”
Jim Hooton, CEO, Vertiba said: “Since 2010, we’ve focused on building innovative solutions for our clients on the Salesforce platform.” Ted Battreall, President, Vertiba continued: “We’re thrilled to become part of the Publicis.Sapient platform as this will offer us the opportunity to gain access to Publicis.Sapient’s global scale, breadth and complementary capabilities, particularly around marketing and business transformation, areas in which they – and now, we – have a distinct competitive advantage.”
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