For IWD Wunderman BA, the agency headed by Dany Minaker and Patan Tarazaga, launched on the occassion of the International Women’s day “No Gender Profiles”, a digital tool that helps recruiters to perform searches using Linkedin focusing exclusively on what really matters about a candidate: skills.
No Gender Profiles is a free plugin extension for Google Chrome that works while using Linkedin. It hides some candidate´s data such as name and gender so skills and capabilities can be appreciated without prejudice
The agency`points that professional equality seems to be quite far from us. Globally just 24% of CEOs are women and only 1 out of 4 with a degree have a job. And Advertisement industry is no different, Wunderman underscores.
Image over the headline.- © Wunderman Buenos Aires.
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