Buyapowa has recently announced that they have purchased RewardStream, a leading provider of referral marketing solutions for telecommunications, financial services and e-commerce. Together the two companies have created the first truly global enterprise referral marketing platform with programs in over 27 countries.
As a combined company, Buyapowa and RewardStream are now the world leader in telecom referrals, having brought more than 1.4 million new customers and more than $1Bn in enterprise value to both companies mobile telecom partners around the globe.
Currently provider of referral technology to the UK telecom industry, Buyapowa recognised a natural synergy with RewardStream, who is the leader in the North America telecom industry. In addition to Vodafone, Buyapowa proudly works with many of the other major European mobile networks, including: EE, BT, Three and Telefónica’s O2. In North America, RewardStream powers the referral marketing platform for major national brands including Sprint, Boost Mobile, Virgin Mobile, TELUS, and Rogers.
After the acquisition, Buyapowa offers a leading powerful platform in the referral marketing industry, boasting unique features such as Omnichannel Referral Tracking, Lightning-fast Integration and Multiple Referral Generation. This platform, together with the expertise of both teams, is set to roll out globally over the coming months.
“Buyapowa and RewardStream have both achieved incredible success within our respective territories over the past few years,” stated Gideon Lask, founder and Chief Executive Officer of Buyapowa. “The time is now right for us to come together to offer the greatest platform, and the greatest service, anywhere in the world. Our new, bigger team couldn’t be more excited to take enterprise-scale referral marketing to the next level.”
Established in London in 2011, Buyapowa provides refer-a-friend solutions for brands and retailers including Expedia, Gap, L’Occitane, Vodafone, Desigual, and Zalando, Europe’s largest online fashion retailer.
“Joining the Buyapowa Group gives us a tremendous opportunity to expand beyond being the leading referral solution for wireless carriers and financial services in North America,” said Rob Goehring, CEO of RewardStream. “We’re now perfectly positioned to move into enterprise ecommerce, where Buyapowa has established itself with major international consumer brands such as Expedia, Zalando and Gap. Together, we’re unstoppable – and we’ve got some incredibly exciting plans for the next 12 to 18 months.”
Image over the headline.- The Buyapowa team. © Buyapowa.
