The latest marketing action through Airbnb by a brand: stay in a panoramic mini glass home surrounded by 80 volcanoes for just €1 thanks to Volvic Natural Mineral Water.
Inscribed on UNESCO’s Natural World Heritage list, the Chaîne des Puys – Limagne fault tectonic arena in France will be the setting for an incredible one-night stay hosted by Kilian Jornet, award-winning ski mountaineer and long-distance runner.
Adventure seekers will discover and explore a unique habitat, where Volvic, a unique natural spring water is born, within a spectacular region of 80 volcanoes.
Booking will open on a first come, first serve basis at 3:00AM ET / 9:00 AM CEST on July 19, 2021, at airbnb.com/volvic, for a one-night stay for two guests on September 18, 2021.
Interested guests should note that booking rules are in strict adherence with local COVID-19 guidelines and those who request to book must be able to comply with their country of residence international travel and COVID-related safety rules and regulations and share the same household to minimize risk. Guests can rest easy knowing that onsite staff have committed to following Airbnb’s five-step enhanced cleaning process. Guests are responsible for their own travel to and from Volvic.
A tempting leisure anti pandemic stress package for just €1
Guests will spend the night surrounded by 80 volcanoes in a LUMIPOD, a unique mini home concept blending indoor and outdoor space through glass offering panoramic views. Priced at just 1€ ($1.18), the night at the famous source of Volvic’s natural mineral water includes:
A virtual welcome video call from Host Kilian Jornet
A guided tour from the on-site team to learn about the rich biodiversity of the natural park
A sumptuous locally-sourced dinner for two by local Michelin star chef Adrien Descouls.
A private morning yoga session with breathtaking views of sunrise over the volcano’s peak
video provided in the business Wire press package. Watch the video in the link provided at hte end of this post.
A volcanic hike designed by Volvic Global Ambassador and Host Kilian Jornet
A hot air balloon ride overlooking the Chaîne des Puys Volcanoes
Guests will also be able to learn more about how volcanoes provide essential natural ecosystems.
Searches for lodgings near natural parks in Airbnb soaring after COVID-19 confinement
As more people seek reconnection with The Great Outdoors, natural parks offer an alluring inspiration for adventure seekers. In fact, searches on Airbnb for listings near natural parks in France have seen a significant increase compared to this time in 2019,and Auvergne-Rhône-Alpes is arguably one of the most beautiful in the country.
“It has been difficult to reconnect with nature after a year of staying inside. Many of us are itching for the opportunity to reset and recharge and what better way to do so than by unplugging, breaking out of your routine in the stunning area of Volvic where our water is born,” said Shweta Harit, global VP Marketing at Volvic. “We are excited to bring a bucket-list experience to nature-loving consumers via our partnership with Airbnb. We can only hope travelers will feel refreshed from this experience as they see just how much strength nature can truly provide.”
“We are thrilled to partner with Volvic and Kilian to offer this exciting and exclusive stay that celebrates one of the natural wonders that France has to offer to the world. The past year demonstrated how connecting with nature is an important resource to regenerate and deal with stress. Natural parks provide endless opportunities for adventure for everyone,” Emmanuel Marill, EMEA Director at Airbnb, underscores.
Image over the headline.- The LUMIPOD Panoramic Mini Glass Home Surrounded by 80 Volcanoes. Photo Business Wire.
Related Eastwind Marketing links:
Volvic-Airbnb panoramic glassroom stay surrounded by volcanos
Related Eastwind Marketing links (Spanish edition):
Airbnb y el COI lanzan conjuntamente las Airbnb Olympian Experiences
(Airbnb and the IOC jointly launch Olympian Experiences)
